Join us at the Allan & Bertram factory for an informative and enjoyable half-day of marketing, branding and funding seminars.
Speakers include Richard Buchanan from the leading brand consultancy The Clearing; Amanda Freeland will discuss funding for manufacturers and the Manufacturing Growth programme; two Made in Britain members, David Trotter of MUGGI and Martin Hodson from ChickenGuard will share their stories and our host Allan & Bertram will reveal the secrets of its success.
There will also be a factory tour and plenty of opportunity to network with other members.
09:00 Our Made in Britain Network of #1000makers – a brief introduction from Made in Britain CEO John Pearce.
09:20 Three-minute makers – it’s over to you: tell us what you make, who is buying it, bring a sample and network with other members.
09:50 Partnerships with MiB – hear about our partners and how they can help your business in the areas of sales, marketing, export and PR – John Pearce.
10:00 Making the most of networking opportunities – MUGGI owner David Trotter shares his marketing philosophy and tells us how he has made the most of networking through Made in Britain.
10:20 The road to 100,000 units sold in 48 countries – Martin Hodson from ChickenGuard.
10:40 Make your brand amazing – hear from the managing director of the brand consultancy The Clearing about brand strategy for manufacturers – Richard Buchanan.
11:25 How to access funding – Amanda Freeland from the Manufacturing Growth Programme.
11:40 How the Allan & Bertram brand value was created – hear from our host about a brand that is the epitome of quality and attention to detail and why the proposition is the value of the gift, not the price – Andrew Bennett.
12:00 Factory tour
12:40 Share what we learned – open discussion about marketing and anything else we can help with.
If that’s not enough to get you along to Allan & Bertram, Barley House, Sopers Road, Cuffley, Herts EN6 4RY on 16 October, then maybe some of these comments from previous Made in Britain events will persuade you:
“The workshop has made me realise what a valuable resource my Made in Britain membership is.”
“It's been fantastic to network with so many potential customers and see so many types of products in one place – you don’t get direct marketing opportunities better than this.”
“I see Made in Britain as a significant force in manufacturing and can’t wait to make connections through my membership.”
“As a company we are very proactive incorporating the marque throughout our business, but it was good to see how other manufacturers promote themselves.”
“I really learned how Made in Britain can directly help promote my business. Working with other Made in Britain companies as partners is possible and selling to other members is encouraged.”