Making a brand that matters

In this session, Rich Pay from creative studio, MOKSi, will show you how to make your brand matter by focusing on the first rule of branding. Stand for something. This will show how to unlock what your brand stands for and what that means for customers, campaigns and comms. BOOK NOW

Part 1: Stand for something. It means everything.

What does it mean for a brand to stand for something? Sustainability? Ethics? Not necessarily. In the first of a three part series creative studio MOKSi will highlight why standing for something, means everything. Highlighting examples from food and drink to door manufacturers.

The presentation will include:
- Why it’s important
- Best in class examples
- Do’s Don’ts
- Identifying what you stand for
- What that means to comms
- What that means to customers

Part 1: Stand for something. It means everything.
Part 2: Don’t aim for pretty. Aim for iconic.
Part 3: Don’t use channels. Channel people.

Who Is The Session Designed For?
●      Digital marketing
●      Brand managers
●      Marketing
●      Sales
●      PR
●      Company owners 

Date & Time
Thursday 29th June at 11am BOOK NOW

RICH PAY | FOUNDER & CREATIVE DIRECTOR | MOKSi

The Founder and Creative Director of the new creative studio MOKSi. Rich knows what it takes for a brand to succeed. Throughout his 13 years experience he’s used his super-gutsy-optimistic-punchy-and-creative attitude to help brands shine, with the results to back it up. From start-ups to global phenomena, he’s worked with Primark, Mitre, Innocent, Amtico and Ideal Standard to name a few.

 

LinkedIn | Twitter | Instagram

To attend this session, please book here

By Made in Britain 2 months ago | Member events

More News

Share this page: