Zenoot, a website dedicated to UK manufacturing news, opinion pieces and case studies has featured results from the fifth annual Buying British Survey. Research, which was conducted by OnePoll in March 2024, has shown the recognition and importance of the Made in Britain Trademark, and the preference of UK businesses to buy British products over imported alternatives.
“Instantly recognisable and trusted across the British business community, the Made in Britain Trademark has become the official signpost to UK-manufactured goods. Our ever-growing community of manufacturers tell us they proudly display the Trademark for three key reasons – it is the most effective way to communicate what type of company they are; it helps them sell more of what they make; and it bolsters trust and recognition for their brands," Made in Britain CEO John Pearce told the publication.
Read the full article on Zenoot's website.
By Made in Britain 8 months ago | Media coverage