Milton Keynes based, award-winning Natural Skincare company crowns its skincare brand with a new identity.
Naturally Tribal Skincare Limited, an award-winning skincare company is evolving by putting a stamp on its brand through a new name and identity. The company decided that as they have grown, developed and evolved, their products deserve a name of their own.
The company’s brand will become ‘NATURALLY TIWA’. The word TIWA means 'One who owns the crown or One who wears the crown'.
NATURALLY TIWA founder Shalom Lloyd explains the reason behind this change citing TIWA as one word, that tells the brands story -
“From our Transparent and Traceable sourcing to our Innovative products designed for the Whole body whilst remaining Authentic and true to our core values. TIWA is powerful, TIWA is belonging, TIWA is ownership and taking charge to say, yes, we own our brand.
Staying true to their ethos and paying homage to Africa, the company’s Head of Marketing, Hannah White says “our products remain the same, our purpose and values remain the same, we still look and feel the same. What we have done is given our skincare range a brand name that truly captures who we are and one which aligns with the names of each product and our respect for the main source of our ingredients – Africa”.
With a company ethos based on using the power of nature to nourish skin and founded as a solution to a skin condition, the company is strongly communicating their customers’ voice through a new identity – “On the darkest days when my skin eczema flares up, when I feel down, unloved and unworthy, I remember Naturally TIWA and I straighten my crown”
Find out more about Naturally Tribal Skincare Ltd on their member profile page here
Member-created content 1 year ago | From members